Cart 0
about header.jpg

SimplyBe. Agency is a full-service personal branding company based in Chicago serving clients around the world.


Founded in 2014 by award-winning entrepreneur and personal branding expert, Jessica Zweig, SimplyBe. Agency provides customized branding, marketing and creative services to CEOs, entrepreneurs, executives, and corporations in Technology, Finance, Real Estate, Health and Wellness, Interior Design, Media, and beyond. Simply put, we work with leaders. Through our high-touch agency and immersive live trainings, our team of experts caters to our clients’ exact personal branding needs. From content creation, website development, and visual branding, to social media optimization, thought leadership PR strategies and book proposals, each team member plays an integral role in bringing your brand to life.

We know our sh*t.
We’re good people.
We deliver.

meet the tribe.jpg

Expertise: Personal Brand Identity and Strategy, Digital Marketing, Social Media, Consulting, Workshop Facilitation, Keynote Speaking

Jessica Zweig is an international award-winning entrepreneur and the Founder and CEO of SimplyBe. In 2018, she won the Gold Stevie® Award for “Female Entrepreneur of the Year,” was previously named a Top Digital Marketer To Watch by INC. and a “Personal Branding Expert” by Forbes. As a thought leader with over ten years of experience in digital marketing and social media, Jessica frequently speaks and facilitates workshops and masterminds, teaching the power of personal branding to corporations including Blackstone, Heineken USA, Nike, Red Bull, Chicago Tribune, Willis Tower, Dornbracht, Virgin Brands, and BBMC Mortgage Bank, and speaking on the international stages of MindValley University, Techweek, NEOCON, LinkedIn, The United Women in Business Foundation, 1871, and Microsoft. Jessica has been featured as a leading entrepreneur and personal branding expert in ForbesCrain’sMarketWatchChicago TribuneChicago Sun-TimesRefinery 29Tasty TradeBizTech MagazineToday’s Chicago Woman, NBC, ABC, CBS, FOX News 32, and more.

She is currently writing her first book, Be. A No-Bullshit Guide to Creating Self-Worth and Net Worth Just by Being Yourself. 

Workshop elements_r1.jpg
name headers.png

Expertise: Visual Branding, Art Direction, Logo Design, Instagram Optimization

Creative Direction is where Aleksa thrives—right at the intersection of art and action. With a Master’s in Leadership for Creative Enterprises from Northwestern, and years of small business management and marketing experience in startups and luxury brands, Aleksa knows how to make a brand pop. From mapping out your visual brand aesthetic to teaching the best tips and tricks on Instagram and handling all things visual, Aleksa’s eye for design and passion for personal brands are what make her SimplyBe.’s incomparable Creative Director. 

Workshop elements_r2.jpg
name headers2.png

Expertise: Client Services, LinkedIn Optimization, Growth Hacking

Nora’s analytical, always-on curiosity brings unique value to SimplyBe. Her deep understanding of growth metrics coupled with a gift for rapidly mastering new skills have helped her rise through the ranks, from freelance writer to Growth Manager to Director of Client Relations, where she is currently responsible for overseeing all incoming and existing relationships to ensure the SimplyBe. experience is seamless and effective, ultimately setting our clients up for long-term success. She thrives in the fast-paced startup world, and has worn many hats throughout her career—from video production to account management to data analysis to copywriting—you name it, she’s done it, AND rocked it.

Workshop elements_r1.jpg
name headers3.png

Expertise: Writing, Editing, Content Strategy, Brand Identity

Grace brings over five years of global digital marketing experience to SimplyBe. She is an experienced ghostwriter with original articles published in CMS Wire,, and MediaPost, and has edited pieces for Forbes, Chicago Tribune, and As Content Manager, Grace is responsible for refining and strengthening every internal and client-facing piece of content, from brand identities and content strategies to blogs and videos. Her laser-focus and aptitude for excellence enable the SimplyBe. Team to consistently deliver extraordinary work. 

grace-for-web copy.jpg
Workshop elements_r2.jpg
name headers4.png

Expertise: Book Proposal Creation, Writing, Editing, Pitching

Great ideas often lead to great books—which is where Rea comes into play. With a degree in creative writing from Columbia and six traditionally published books under her belt, Rea has helped hundreds of clients refine, hone, and craft their own ideas into full-fledged books. Whether it’s working on a book proposal to sell to a publisher, ghostwriting a memoir, or consulting on a great idea, Rea’s fifteen years in the publishing industry will clarify the message, mission, audience, and ultimately help find a home for a client’s work.

Workshop elements_r1.jpg
name headers6.png

Expertise: Public Speaking Strategies, Socio-Cultural Impact

Pooja understands the power of authentic connection. As SimplyBe.’s Communications Manager, Pooja builds targeted media strategies for SimplyBe. Agency and clientele, creates expert speaker kits and portfolio development to land national stages, and charts the course for social impact partnerships with the agency. Growing up in Mombasa, Kenya and leading United Nations’ youth initiatives gave her exposure to global affairs, humanitarian rights, and cultural complexes; she brings the intrinsic human element of any brand to life. Excellence, not average, is her measure.

Workshop elements_r2.jpg
name headers7.png

Expertise: Marketing Strategy, Social Media, Writing

Ingrid Cherry graduated from Northwestern University with a B.S. in Journalism, a B.A. in English Literature, and a remarkably high E.Q. As SimplyBe.’s Marketing Manager, Ingrid has her hand in every part of the business, including ghostwriting, communications, and social media management. A knack for interpersonal and strategic communication, coupled with a passion for servant leadership enable Ingrid to convey information, ideas and emotions to any audience. She has a unique understanding of the SBA voice, and has never been afraid to take on more responsibility, which led her to single-handedly transform the SBA social channels, overseeing communications and engagement strategy for our private Facebook group, as well as our other platforms. 

Workshop elements_r1.jpg